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The Clermont County brand – as a whole – is warm, but very professional. While the Department of Job and Family Services is definitely very professional, their Web sites needed to be more inviting than the rest. The brand personality needed to have a smiling face and a caring outlook, whether addressing serious social concerns [...]
I am pleased to announce the launch of the new Web site for Clermont County’s Children’s’ Protective Services. It is a continuation of the “mini-brand” for Job and Family Services that I mentioned earlier. The new sites accompany a series of billboard ads (still trying to get a picture of one of those!) and have [...]
Clermont’s Department of Job and Family Services overall online goal is to give a warm and friendly face to an agency that is seen as more of a drab institution. I began to develop a “mini-brand” of fun, spring colors and happy family photos with Children’s Services (which even uses a logo we developed from [...]
I am pleased to announce that we have added another site to our Content Management System here in Clermont, ClermontSupportsKids.org. A bright redesign and some warm, engaging shots of children will really help to personalize their important mission.
Another addition to the content management system is official! The Clermont County Veterans’ Services office now has a more contemporary look and feel and has been given control of their content. This allows them to have an ongoing bulletin board of local events and even bigger plans for the future. Update: (11/9/07) The Veterans’ Office was [...]