There is a lot to be said about working within a brand. The one I have developed for Clermont has been very successful, wearing well over time and proving adaptable to changing needs. But I won’t lie, I jumped at the chance to do something completely different when CTL Aerospace approached me looking for [...]
Several big players are shaking up their advertising game by investing in the Internet and it really doesn’t even seem to require that big an investment for a big return. Truman Greene is the interestingly-named (or branded) character created by 360i for H&R Block. The goal is to show a quirky, funny young guy who [...]